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With LLMs influencing over $100B in purchases today, the zero-click era has arrived. We're already seeing the effects: branded website visits are plummeting, and marketers are scrambling to find solutions.  But Reddit is seeing the opposite effect. Reddit is the #1 cited source across all LLMs, across all time. Join Reddit’s Global Head of Insights, Rob Gaige, as he unpacks how to influence those authentic, human conversations and how keep your brand relevant and visible in our AI future.

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