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Web Summit Qatar · February 1 - 4, 2026

Corporate Innovation Summit

Atul Bhardwaj, Chief Digital and Technology Officer at The LEGO Group, shared how a company built around the LEGO® brick found the balance between rapid change and culture during digital transformation.

Building a digital business, brick by brick

Lenovo’s VP of AI Solutions and Services, Linda Yao, revealed how treating AI as a calculated gambit, not the lottery, can drive tangible outcomes.

Treat AI as a gambit, not the lottery

As AI becomes an integral part of organisational workflows, how can companies foster a culture where innovation thrives, strengths are mutually enhanced, and strong values remain at the core of every decision?

Building cultural bridges between AI and human teams

While businesses are investing heavily in AI, is there a disconnect between the high expectations and the results? This session explored the gap between the promises of AI, and the realities of today&#8217;s technological capabilities.

Are leaders expecting too much from AI?

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Meet the corporate leaders who've attended

Companies are focused on integrating emerging technologies like AI and blockchain into their operations, but concerns about data privacy, security, and potential job displacement remain prevalent. Fostering a culture of innovation while maintaining operational efficiency poses a challenge for many organisations. Collaboration across industries and sectors is more crucial than ever.

Beyond bringing businesses online, incorporating SaaS tools and embracing AI integration, digitalisation is maturing. Learn from some of the biggest companies in the world how strategic vision requires data-driven decision-making and tech-enhanced operational efficiency.

First digital, now what?

With AI and other new technologies consuming unprecedented amounts of power and compute, it’s vital that companies manage their resources in the most efficient way possible. We’ll be hearing from thought leaders in the sustainability space on stage.

Sustainability

Building and maintaining a positive company culture is an ongoing process, one that requires constant evaluation and, sometimes, tough decisions. Learn how to prevent toxic culture, burnout and stress in the workplace.

Company culture

The return to office movement has failed, and working flexibly has clearly won out as the preferred method of work globally. What’s next for managing remote workers? Experts will be joining us to discuss how to manage teams internationally and asynchronously.