Authenticity over automation: Owning your brand in the age of AI

The coming years are likely to usher in a wave of AI-generated content, as it becomes increasingly difficult to decipher between human- and ChatGPT-generated material. To connect with audiences, it's now more important than ever for brands and creators to authentically communicate with their audiences. So, what does authenticity look like in the age of AI? Join this session to find out.