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Malcolm Gladwell is the author of several New York Times bestsellers  including The Tipping Point, Blink, Outliers, The Bomber Mafia, and David and Goliath. He is also the co-founder of Pushkin Industries, an audio company that produces the podcasts Revisionist History, which reconsiders things both overlooked and misunderstood, and audiobooks. Gladwell has been included in the TIME 100 Most Influential People list and touted as one of Foreign Policy’s Top Global Thinkers.

Join Malcolm as he sits down with CEO of iHeartMedia Digital, Conal Byrne to discuss the power of narrative audio storytelling and its ability to move listeners emotionally, build brands, and change the way we all see the world.

Winning the attention game with Malcolm Gladwell

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